Streamlining Enterprise Subscription Review for Admins

The Enterprise plan is designed for verified businesses that require access to sensitive supply chain certification data. Because the pricing and data access level cannot be publicly disclosed, companies must submit an application that is manually reviewed by the admin team.

This case study covers how I redesigned the Enterprise Application workflow to reduce operational workload, increase transparency, and eliminate manual configuration errors.

The Problem

The admin team struggled to manage incoming Enterprise subscription requests using only a shared Excel sheet. This led to:

  • Manual and repetitive work — admins had to individually update subscription tiers, credit limits, and feature permissions after each approval.

  • Zero transparency — no visibility on who changed a company’s subscription, which created confusion, especially when changes were made before payment.

  • No review tracking — admins had no way to see how long a company had been under review or which requests were pending.

  • High error risk — manual actions increased the chances of misconfiguration or approving non-verified companies.

The process was slow, inconsistent, and contributed to delays in activating Enterprise customers.

Context

To qualify for an Enterprise subscription, users must submit specific business information for verification, including company name, website, size, industry, and key contact person. Some fields are optional, so the admin team had to manually cross-check data across multiple tools.

Once verified, admins were also responsible for:

  • Updating the subscription plan

  • Adjusting credit limits

  • Enabling Enterprise-only feature permissions

This was done manually for every approved company.

Hypothesis

If we centralize all Enterprise applications in a single review dashboard and automate the post-approval changes, we can:

  1. Reduce the manual workload for admins

  2. Increase process transparency by tracking approvers and timestamps

  3. Standardize the approval workflow

  4. Minimize configuration errors

  5. Shorten the company review-to-payment timeline

The image featured at the top of the about us page #2
The image featured at the top of the about us page #2
The image featured at the top of the about us page #2

Design Approach

1. Admin Interviews

I spoke with the core admin users to understand pain points:

  • Managing Excel sheets was error-prone

  • No visibility on who approved what

  • Confusion when customers claimed they paid but subscription wasn’t updated

  • Difficulty in tracking how long companies were under review

2. Workflow Mapping

I mapped the current process:

  • User submits a contact form

  • Admin manually copies details into Excel

  • Admin verifies company identity

  • Admin manually updates subscription

  • No tracking or audit logs

Opportunity emerged to replace 5+ manual steps with an automated 2-step flow.

3. Information Architecture

I defined core data fields needed in the review dashboard:

  • Company name

  • Email

  • Country

  • Size

  • Website

  • Industry

  • Key contact person

  • Lead time (auto-calculated)

  • Submitted by

  • Reviewed by

4. Prototyping and Testing

I created workflows and UI prototypes, then tested them with admins.
Feedback showed they wanted:

  • Clear “Approve” and “Decline” actions

  • A way to see pending vs approved vs paid

  • Automatic system updates to avoid configuration mistakes

Solution

Centralized Application List

A dedicated table displaying all incoming requests with complete company information.
Admins no longer copy data from email or Excel.

Lead Time Tracking

Each request shows how long it has been under review, helping admins prioritize overdue cases.

Approve / Decline Workflow

Admins can review details and choose:

  • Approve → Unlocks payment step

  • Decline → Closes the application
    This reduces the workflow to two clicks.

Transparency & Audit Logs

Each approval displays:

  • The admin who reviewed the request

  • Timestamp

  • Final status

This eliminated confusion and improved internal accountability.

Automatic Configuration Updates

After the company pays:

  • Admin clicks “Mark as Paid”

  • System automatically updates:

    • Subscription tier

    • Credits

    • Feature permissions

No manual configuration required.

Impact

✓ Reduced admin workload

What used to take several manual configuration steps is now reduced to two clicks (Approve → Mark as Paid).

✓ Increased transparency

Admins can now see exactly:

  • Who approved an application

  • When it was approved

  • How long each application has been in review

✓ Fewer errors

Automatic configuration updates eliminated manual mistakes common with the previous Excel workflow.

✓ Faster activation time

Users reach the payment stage sooner, resulting in quicker Enterprise conversions.

Next Steps

To further reduce admin workload, a future enhancement would be to introduce AI-assisted company verification, such as:

  • Auto-analyzing submitted company details

  • Cross-checking with public business databases

  • Predicting verification confidence levels

  • Flagging high-risk or incomplete applications

This would allow admins to focus on decision-making rather than manual data validation.

The Final Form

2025 | Jerry's Playground

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